We'll always provide you with well-researched, transparent, unbiased advice and honest recommendations, even if it means it's best for you to do business elsewhere.

Complete Transparency

The Importance of Transparency in Broker Compensation

You know the cost of everything else you buy... why should employee benefits be any different?


A new CMS LAW now requires employee benefits brokers to DISCLOSE ALL ASPECTS OF THEIR COMPENSATION IN WRITING to plan sponsors annually. "Compensation" includes not only the direct fees they charge but also any commissions, bonuses, or incentives they may receive from insurance carriers or other third parties. The goal of this law was to force transparency where there has been none in the past.

 

Employers and plan sponsors are now responsible to fully understand and independently evaluate how their broker is compensated in order to FULFILL THEIR FIDUCIARY DUTIES TO PLAN PARTICIPANTS. They must evaluate the appropriateness of the compensation, and identify any potential conflicts of interest in which a broker may be incentivized to select one product, strategy or vendor over another, possibly at the expense of what is right for the plan sponsor and participants.


When selecting an employee health plan broker, A WISE FIDUCIARY WILL CHOOSE ONE WHOSE FEE STRUCTURE DOES NOT ALLOW THE BROKER TO HAVE MISALIGNED INCENTIVES.


Historically, many brokers have been paid on a percentage of your health plan's premiums.  The problem with this fee structure is that it sets your broker's profitability in direct opposition to your own.  When you receive a 40% health plan increase in a subsequent year, your expenses go up, but your broker gets a pay raise.  This creates a conflict of interest, as your broker now benefits from the very rate hikes you're trying to avoid!


Brokers focused on aligning their values with your plan's interests look for a better way.


In an industry fraught with opaqueness, behind-closed-door deals, and frequent sleight of hand, we are leading the way with our own FULLY TRANSPARENT FEE-BASED compensation model. By cutting ties with commission-based incentives, and by earning our bonus based on your plan's performance, we have aligned our interests with yours.  You can count on our commitment to research and provide fully transparent and industry-leading advice with a strong focus on controlling YOUR costs.

Companies with

75 to 249 employees


$3,000 - $5,000

per month

+ 25% performance bonus in YOY savings

Companies with     250 to 500 employees


$7,500

per month

+ 20% performance bonus in YOY savings

Companies with

500 + employees


$10,000

per month and up

+20% performance bonus in YOY savings

icon

Thank you so very much! This was the most informative benefit communication I have ever had! For the first time I don’t feel completely clueless, I appreciate this so much, you did an amazing job.

- Octavia J.

icon

Lydia her team have been absolutely wonderful to work with. They called me for several months before I committed to a meeting with them and I am so thankful that I did... They are very kind, humble, selfless and great individuals. They truly care about others and it shows with their continued support.

- Tammy M.